Portfolio

We implemented a structured creative testing system to identify winning hooks, formats, and messaging while reducing wasted ad spend.

We audited campaign structure, creatives, and performance data to identify risks and build a clear roadmap for confident scaling.

We analyzed performance data to uncover inefficiencies, bottlenecks, and optimization opportunities impacting overall ROAS.

We corrected tracking inconsistencies, verified conversion events, and aligned data flow to restore reporting accuracy and decision confidence.

We streamlined creative testing cycles to reduce fatigue, improve efficiency, and surface high-performing concepts faster.

We refined messaging structure and value presentation to reduce confusion and strengthen purchase intent across campaigns.

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